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July 20, 2007  |  FOR IMMEDIATE RELEASE

PROTECT THAT NEW DIGITAL VIDEO CAMERA, DAD! LOWEPRO INTRODUCES THE CLIPS SERIES OF SHOULDER BAGS

Designed for today’s digital video cameras, the Clips series provides easy access to equipment and accessories with maximum protection from the elements

Clips 100MARKHAM, ON – Lowepro, the worldwide leading provider of protective cases and backpacks for imaging and technology products, today unveiled a new line of shoulder bags – the Clips series for digital video cameras. Designed for today’s compact and technologically-advanced digital video cameras, the Clips series was created for durability and style, providing a comfortable and accessible storage solution that protects equipment from dirt, dust and other potentially damaging elements. With the ability to easily carry a video camera and all of its necessary peripherals all day or throughout an entire vacation of shooting, the Clips series ensures that the most important moments are never missed.

“We’re entering the season where some peoples’ most precious memories are made, from summer vacations to weddings,” said Nicole Mummenhoff, senior vice president at Lowepro. “Consumers buy digital video cameras to make sure those memories are captured and the last thing they want is to miss something as they fumble with their camera bag or have damaged equipment right at that perfect moment. We’ve designed the lightweight and comfortable Clips series of digital video camera bags to provide quick and easy access to everything a videographer might need, while ensuring excellent protection. The Clips series might just save your summer!”

Available in four models – the Clips 100, 110, 120 and 140 -- each shoulder bag contains a unique pivoting main compartment that enables rapid access to the camera, while the main exterior pocket provides a dedicated tricot-lined compartment ideal for storing and protecting sensitive DVD-R and miniDV media. Clips bags are built with dust-reduction reversed zippers and a tough, water-resistant outer fabric, helping to keep out dust, dirt, sand, moisture or other elements that could scratch or damage equipment. On all models 110 and above, Clips contains an adjustable padded divider for additional protection and a customized fit. Finally, the Clips’ adjustable shoulder strap and padded handle offers a variety of comfortable carrying options that allow users to effortlessly keep their video cameras with them all day long.

Available in black and arctic blue, the Clips series of shoulder bags have the following dimensions:

Clips 100
External: 17 x 18.5 x 13 cm / 6.7 x.7.3 x 5.1 in
Internal: 12 x 7.5 x 14.5 cm/ 4.7 x 3 x 5.7 in
Weight: .2 kg/ .5 lbs

Clips 110
External: 22.5 x 15 x 16.5 cm / 8.9 x.5.9 x 6.5 in
Internal: 16 x 8 x 12 cm/ 6.3 x 3.1 x 4.7 in
Weight: .3 kg/ .6 lbs

Clips 120
External: 25 x 15.5 x 19 cm / 9.8 x.6.1 x 7.5 in
Internal: 18.5 x 8.5 x 15 cm/ 7.3 x 3.3 x 5.9 in
Weight: .3 kg/ .7 lbs

Clips 140
External: 28 x 18.5 x 18.5 cm / 11 x.7.3 x 7.3 in
Internal: 22 x 11 x 14 cm/ 8.7 x 4.3 x 5.5 in
Weight: .4 kg/ 1 lbs


logoAbout Lowepro: Lowepro founder Greg Lowe established the company's reputation for quality and innovative design in 1972 when he introduced the world's first foam-padded, soft-sided camera bag. 40 years later, Lowepro is continuing to revolutionize the industry with pioneering design and superior quality with the most extensive line of protective carrying solutions for photographic and electronic equipment including products for cameras, camcorders, notebook computers, imaging accessories and portable consumer electronics.

Lowepro products are distributed in more than 100 countries around the globe through photo, outdoor, computer, consumer electronic, mail order and online resellers, in addition to OEM partnerships. Lowepro Corporate Offices are located in the United States, Canada, the United Kingdom, Germany, Australia and China. For more information about Lowepro or Lowepro products, visit www.lowepro.com


All trade names are either registered trademarks or trademarks of their respective holders.

For further information, please contact:
Tracy Rendell
DayMen Photo Marketing LP., 55 Valleywood Drive, Markham ON L3R 5L9
tel: (905) 944-9400 | email: trendell@daymen.com
www.daymen.com

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