PMA 2007, Las Vegas, NV, March 8, 2007 – Lowepro, the worldwide leading provider of protective cases and backpacks for imaging and technology products, announced today the launch of the Transit series, a versatile line of notebook cases. Designed to keep laptop computers protected and files, accessories and personal items organized, Lowepro has introduced the line in five options: Transit Backpack, Transit Briefcase S, Transit Briefcase L, Transit Sleeve and Transit Tote. The Transit series meets consumers’ need for durable electronic device storage during travel, work or play. Samples of the Transit series can be seen throughout PMA 2007 at the Lowepro booth, #P140.

A combination of essential elements including convenient access, comfort and a secure transport for notebook computers, personal accessories and cell phones, make the Transit line a complete solution for on-the-go users. Designed for comfort and versatility, the Transit series accommodates a variety of consumers from students traveling to school to the business executive who relies on a traveling office. The cases offer the capacity to support widescreen notebook computers ranging in size from 12 to 15.4 inches.

“The new line of Transit notebook cases are perfect for anyone traveling with their digital accessories,” stated Nicole Mummenhoff, Senior Vice President, Lowepro. “We designed this line to encapsulate one major theme – flexibility. It is a universal line of notebook cases that is desirable to students, executives and anyone else with the safety of their laptop and accessories in mind. Our offerings continue to support our commitment to providing quality bags with unparalleled protective features for all users.”

All Transit cases feature reinforced computer compartments to secure notebooks without excess weight or bulk and water resistant outer fabric to protect against moisture and abrasions. Additional features of the Transit series notebook cases include:

	Transit Backpack Dimensions: 11.8” W x 1.8” D x 18.9”H Contoured shoulder harness can be adjusted for personal fit and includes a built-in cell phone pouch Padded mesh panel offers lumbar support with airflow channels for maximum comfort
	Transit Briefcase S: Dimensions: 13.6” W x 1.8” D x 11” H Luggage sleeve fits over roller handle for easy piggybacking and offers additional file storage
	Transit Briefcase L Dimensions: 16.9” W x 1.8” D x 12” H Luggage sleeve fits over roller handle for easy piggybacking and offers additional file storage
	Transit Sleeve Dimensions: 14.2” W x 1.4” D x 10.6” H Rear pocket for convenient file or magazine storage Textured, padded handle for comfort and secure grip Zipper ticket pocket enables secure storage of documents, magazines or files
	Transit Tote Dimensions: 14.2” W x 1.8” D x 9.8” H Front organizer pocket for quick access to stores accessories Roomy interior for files, books or personal accessories Zippered ticket pocket enables secure storage of documents, magazines or files

About Lowepro: Lowepro founder Greg Lowe established the company's reputation for quality and innovative design in 1972 when he introduced the world's first foam-padded, soft-sided camera bag. 40 years later, Lowepro is continuing to revolutionize the industry with pioneering design and superior quality with the most extensive line of protective carrying solutions for photographic and electronic equipment including products for cameras, camcorders, notebook computers, imaging accessories and portable consumer electronics.

Lowepro products are distributed in more than 100 countries around the globe through photo, outdoor, computer, consumer electronic, mail order and online resellers, in addition to OEM partnerships. Lowepro Corporate Offices are located in the United States, Canada, the United Kingdom, Germany, Australia and China. For more information about Lowepro or Lowepro products, visit www.lowepro.com.

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For further information, please contact:
Tracy Rendell
DayMen Photo Marketing Ltd.,
100 Spy Court, Markham, Ontario L3R 5H6
phone: (905) 944-9400
fax: (905) 944-9401
email: trendell@daymen.com
www.daymen.com