June 17, 2008

DAYMEN ACQUIRES CANADIAN DISTRIBUTION RIGHTS TO
CAMERA ARMOR AND OTHER INNOVATIVE PHOTOGRAPHIC
ACCESSORIES, FROM MADE PRODUCTS

Extends current line up to protect camera gear outside of the bag for point-and-shoot and D-SLR

 

MARKHAM, ON –

tokinaDayMen Photo Marketing LP, manufacturer of Lowepro products and leading distributor of imaging, laptop and other electronic protective equipment brands is pleased to announce that it has become the exclusive Canadian distributor of Made Products, including Camera Armor and Always On. Made is a world-wide leader in the production of protective camera sleeves, wraps and other accessories.

"We are extremely excited about welcoming the Made brand of products to our growing suite of protective equipment," said Ron McKerron, General Manager and Senior VP of DayMen." Made Products are innovative and a natural extension to our range of products. These products compliment Lowepro and our other brands while expanding the way we protect our customer’s imaging equipment.”

Made Products protective equipment is designed for the full range of today’s cameras from small point-and-shoot to the latest D-SLR’s.

Made Products Camera Armor works continuously to protect D-SLR’s, acting like a flexible protective skin which features a LCD Shield, Lens Armor and Lens Cap Leash. In addition, all buttons, dials and functions of the camera remain available to the photographer while Camera Armor is in use.

Made’s Always-On accessories are engineered for convenience while protecting compact point- and-shoot cameras through a patented Wrap-Up Camera Case design. Always-On offers the slimmest camera case on the market and can be easily carried in a pocket while protecting a camera. Finally, Always-On offers a unique Millipod Micro-Tripod and a Combo (a Wrap- Up and Millipod all in one) to allow the photographer set up the camera and get into the shot.

“Partnering with DayMen is a natural extension of our business strategy,” said Made Products President and CEO Graeme Esarey. “We firmly believe our differentiated products will continue to be well received by the market and DayMen is exactly the kind of partner we were looking for to grow our presence in Canada.” Made Products are currently available for immediate ordering coast to coast in Canada through DayMen.


acmeAbout Made:Made Products was founded in 2006 to focus on making unique and patented accessories for digital cameras. We chose this market because making highly differentiated, “sandbox revolutionary” products for photographers sounded like a lot of fun to us, being pretty into cameras ourselves. As a part of the Speck Group of companies , we have been doing world class design and manufacturing for years, with development facilities located in Seattle, Palo Alto, and Shanghai. For more information visit www.made-products.com.

 

About Made About DayMen

All trade names are either registered trademarks or
trademarks of their respective holders.

For further information, please contact:
Tracy Rendell
DayMen Photo Marketing LP.,
100 Spy Court, Markham, Ontario L3R 5H6
phone: (905) 944-9400
fax: (905) 944-9401
email: trendell@daymen.com
www.daymen.com